JFields Marketing
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Who Works for $1 an Hour?

Who works for a dollar an hour? Obviously, no one. Yet, that is exactly what Kathy Wood offers employees hired to make sandwiches at one of her two Subway sandwich shops in East Syracuse, NY. Kathy says she is rarely turned down by that offer, as she quickly adds she’s willing to pay an additional $6.50 an hour for top quality customer service. It’s a trick, of course, but one that gets a new hire’s attention and shows how serious she is about the value of good customer service. Kathy says the turnover rate is low at East Syracuse Subway, as she treats her employees as her first line customer. They learn from the get go that she is serious about treating customers well. Simple but effective. Wouldn’t we all like life and business to be a little more like that?